January 26th, 2018

Seven Deadly Seller Sins

Several seller mistakes or misconceptions occur rather predictably in residential real estate, in particular:
 Pricing higher than the competition.
 Refusing reasonable offers early on.
 Not putting the property in the best possible condition for sale.
 Making showing the property difficult.
 Not recognizing that a seller’s home is a buyer’s house (a commodity with no emotional attachment).  Blaming the agent for the market.
 Not reducing the price in a timely manner, causing market aging. Advantage accrues to agents who anticipate these “sins” and help their clients overcome them.

Five Buyer Bloopers Buyers, also, are prone to certain transgressions:
 Believing AVMs have the right value.
 Listening to people who bought houses years ago—the market has changed.
 Believing people who insist that every house is overpriced by X%.